Meet Priyanka Satpathy from Smart City Bhubaneswar is Odisha’s ultimate fashion, beauty, and lifestyle influencer has taken the social media world by storm. With her impeccable sense of style, stunning beauty, and captivating personality, she has emerged as a true icon in the fashion industry.

She has carved a niche for herself as a trendsetter, inspiring thousands of followers to embrace their individuality and explore the realms of fashion and beauty. Her journey from a passionate fashion enthusiast to a recognized influencer has been remarkable, making her an influential figure in Odisha.

Influence and Impact

With her charismatic persona and engaging content, Priyanka has amassed a dedicated following of fashion enthusiasts, beauty lovers, and lifestyle seekers. Her influence extends beyond her social media platforms, as she has collaborated with renowned brands, participated in fashion events, and even ventured into entrepreneurship with her own fashion and beauty line. She has shaped Odisha’s fashion landscape through her work and inspired countless individuals to embrace their passions, express themselves boldly, and celebrate their uniqueness.

 

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A post shared by Priyanka Satapathy (@crimson._.heart)

Achievements

A software engineer by profession, she is also pursuing her MBA from Trident University. With more than 79k followers, she has collaborated with various luxurious brands. Till now, she has worked with more than 200 brands, including Puma, Myntra, Clovia, and Ease my trip. She has also collaborated with beauty brands such as Sugar, Swiss Beauty, and Belora Paris. She has also collaborated with food brands such as KFC, Starbucks, and WOW!Momo.

 

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A post shared by Priyanka Satapathy (@crimson._.heart)

Recently at Young India Face, we decided to talk with her and learn her mantra for success. Odisha and Young India Face are always proud of this young lady for her positive influence on people, and we always encourage women influencers to move forward in our state Odisha.

Let’s have a look what is her views:

1. How did you first get started as an influencer? What motivated you to pursue this career path?

The key to success in this profession is adding your unique voice and thoughts to everything you do. My interest motivated me to grow on this path.

2. Could you share some of the biggest challenges you faced as an influencer? How did you overcome them?

A lot of times, I didn’t get the engagement that I expected after posting the content, so to overcome I kept on sharing the content regularly and slowly started getting public value.

3. What strategies do you use to engage and connect with your audience? How do you maintain their interest and loyalty?

Basic Strategies are:

1. 1. Consistency of posting the content
   2. Focusing on trends
   3. Public Interests
   4. Produce consistent quality content.
   5. using hashtags and collaborating with others

4. Can you share a memorable experience or campaign you’ve worked on with a brand? What made it successful or rewarding for you?

Yes, Rewarded as the best influencer and got the 1st prize in Youtique (store) contest!

5. How do you approach brand collaborations and partnerships? What factors do you consider before working with a brand?

I approach brands via social networking! The main factors are brand value, quality of the product, and reviews.

6. What are your goals and aspirations as an influencer? Are there any new projects or initiatives you’re excited about?

A smart goal stands for Specific, Measurable, Achievable, Relevant, and Time-bound, which I’m targeting in the future! If I will talk about projects, it’s representing bigger brands.

One of her Post: Follow her for more updates:

 

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A post shared by Priyanka Satapathy (@crimson._.heart)

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